Julie Olah Copywriter


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  • SLIM JIM
  • GOO GONE
  • EQUAL
  • COCA-COLA
  • UNBOX AN INTERNSHIP
  • KINGS HAWAIIAN
  • MILK
  • BABY BRIEF
  • NEW BUSINESS
  • IHOP
  • NEAR EAST
  • ABOUT

Julie Olah

Slim Jim

WEBSITE REBUILD:
Our team created an oasis from adulthood with an all-new Slim Jim website filled with quick hits of hilarious content.

Involvement: Responsible for crafting site copy, rewriting product descriptions, combing the web for linked content and mining Slim Jim’s social channels for quotes.
Awards: Bronze Addy


XBOX GAMES:
Slim Jim and Xbox teamed up to create console ads that unlocked exclusive, branded games.

Involvement: Central to creating and selling game concepts and copy.
Awards: Bronze Addy


OPERATION SLIM JIM:
Slim Jim gave people a chance to write personalized messages of gratitude that were then printed on Slim Jim sleeves and delivered to individuals serving our country.

Involvement: Core copywriter for program creation, retail merchandising and website development.
Awards: Gold Addy, Gold Pro Award


AMMO BELT:
Gaming is serious business. Who has time to take a break and get a snack? Chumps. That’s who.

Involvement: Authored the instruction manual accompanying this innovative accessory.
Awards: Bronze Addy, Featured in Communication Arts


ART DIRECTORS:
Nick Senior
Sally Bunge
Danny O’Connor
Andrew Walton