NNew babies are a lot like new clients: they’re demanding, fussy, and you’d do anything to make them happy. So, in light of that, we put together a brief for our agency’s new parents.
Involvement: Worked with an art director and fellow copywriter to concept and create this humorous, how-to guide.
Awards: Silver Addy
ART DIRECTOR:
Dan Ware
COPY PARTNER:
Ben Ruggiero
Baby Brief




